If you follow me on social media this week, you’re going to see a LOT of talk about #LMA14 – that’s the Legal Marketing Association’s annual conference, which takes place in Orlando this week (a welcome respite to those of us in the cold, cold north who have pretty much forgotten what sunlight looks like). 

The LMA conference is a true highlight of my year, and not just because I’m not responsible for the planning and execution of the event for a change. The programming and thoughtful conversations with the best of the best in my industry always gets me thinking, acts like a "reset" button for my brain, and gets me inspired to return to my desk full of new ideas and renewed enthusiasm.

But, as it is with the ILN, the best part is actually the relationships. I have been very lucky to make some very close friends within the LMA, which is something I heard a lot about when I first joined, but never thought would be true for me (also true is our saying "We’re LMA, we hug."). I don’t get to see my out-of-state friends very much, if at all, between conferences, so it’s a wonderful opportunity to spend some time with them. 

I get to renew my friendships, meet new people, and put faces to the names I’ve seen on social media throughout the year. These relationships are invaluable to me, personally, of course, but also professionally, because I’ve come to rely on these friends for professional guidance, feedback on ideas, answers to pressing questions, and more – all things that make me a better advocate for my attorneys. For a gal who works for an organization with only one other colleague (our Executive Director), this is a hugely valuable tool for me and for my attorneys.

I chatted again with Colin O’Keefe about this in the video below. If you’re interested in seeing what we talk about at LMA14, be sure to follow along on the Twitter stream – it can be a little overwhelming over there with so many people tweeting these days, but I promise, you’ll get a lot of great information. I’ll also be blogging here, and you’ll want to keep an eye on LXBN’s coverage of the event, since they’ll be sharing both interviews and the blog posts covering the conference and its sessions. 

To my LMA friends – I’ll see you soon! 

 

//www.youtube.com/embed/z5RnJmKNYbQ

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Photo of Lindsay Griffiths Lindsay Griffiths

Lindsay Griffiths is the International Lawyers Network’s Executive Director. She is a dynamic, influential international executive and marketing thought leader with a passion for relationship development and authoring impactful content. Griffiths is a driven, strategic leader who implements creative initiatives to achieve the…

Lindsay Griffiths is the International Lawyers Network’s Executive Director. She is a dynamic, influential international executive and marketing thought leader with a passion for relationship development and authoring impactful content. Griffiths is a driven, strategic leader who implements creative initiatives to achieve the goals of a global professional services network. She manages all major aspects of the Network, including recruitment, member retention, and providing exceptional client service to an international membership base.

In her role as Executive Director, Griffiths manages a mix of international programs, engages a diverse global community, and develops an international membership base. She leads the development and successful implementation of major organizational initiatives, manages interpersonal relationships, and possesses executive presence with audiences of internal and external stakeholders. Griffiths excels at project management, organization, and planning, writes and speaks with influence and authority, and works independently while demonstrating flexibility in thinking, especially in challenging situations. She also adapts to diverse and dynamic environments with constant assessment and recalibration.

JD Supra Readers Choice Top Author 2019

In 2021, the ILN was honored as Global Law Firm Network of the Year by The Lawyer European Awards, and in 2016, 2017, and 2022, they were shortlisted as Global Law Firm Network of the Year. Since 2011, the Network has been listed as a Chambers & Partners Leading Law Firm Network, recently increasing this ranking to be included in the top two percent of law firm networks globally, as well as adding two regional rankings. She was awarded “Thought Leader of the Year” by the Legal Marketing Association’s New York chapter in 2014 for her substantive contributions to the industry and was included in Clio’s list of “34 People in Legal You Should Follow on Twitter.” She was also chosen for the American Bar Association Journal’s inaugural Web 100‘s Best Law Blogs, where judge Ivy Grey said “This blog is outstanding, thoughtful, and useful.” Ms. Griffiths was chosen as a Top Author by JD Supra in their 2019 Readers’ Choice Awards, for the level of engagement and visibility she attained with readers on the topic of marketing & business development. She has been the author of Zen & the Art of Legal Networking since February 2009.